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Market Research Analysts
Career and Education Info
Job Numbers and Growth There are about 234,000 market research analysts in the United States. Unemployment for this occupation is low when compared to other careers. Part-Time Work and Self-Employment 13% of employees work on a part-time basis. 7% of the time, people working as market research analysts are their own boss. Training and Education If you want to pursue this career, you will benefit from having a bachelor's degree. The percentage of employees with a 4 year degree is 82%. According to 2008 data 14% of market research analysts have attended college, but do not have a degree. Among workers, 4% have a high-school diploma, but no college education. Recommended schools are shown in the column to the right; request information from them to help you decide which, if any, could help you with this career. Area Job Conditions Jobs for this occupation are most common in Framingham (Massachusetts), San Jose (California), and Wilmington (Delaware), but are rarer in Mobile (Alabama), Eugene (Oregon), and Shreveport (Louisiana). Market research analysts are paid comparatively more in San Jose (California), Spartanburg (South Carolina), and Seattle (Washington) and comparatively less in College Station (Texas), Fort Walton Beach (Florida), and Myrtle Beach (South Carolina).
Market Research Analysts: Job and Salary Data by Metropolitan Area The table below shows data for Market Research Analysts, as of 2008. The Popularity in Area number tells you how common jobs for Market Research Analysts are in the area, compared to other US metro areas. A value of 1.0 means an average number of people in the position for area population. Lower numbers mean fewer of these positions in the metro area. The most popular areas for Market Research Analysts are starred .
| State | Area | Positions | Typical Pay | Popularity in Area |
|---|
| Alabama | Birmingham | 190 | $65,460 | 0.2 | | Alabama | Mobile | 50 | $66,940 | 0.2 | | Alabama | Montgomery | 50 | $59,480 | 0.2 | | Alabama | Tuscaloosa | 40 | | 0.3 | | Alaska | Anchorage | 60 | $58,020 | 0.2 | | Arizona | Flagstaff | 60 | $45,460 | 0.7 | | Arizona | Phoenix | 2,950 | $60,180 | 0.8 | | Arizona | Prescott | 70 | $61,370 | 0.7 | | Arizona | Tucson | 880 | $50,650 | 1.3 | | Arkansas | Fayetteville | 240 | $53,200 | 0.7 | | Arkansas | Fort Smith | 80 | $49,060 | 0.4 | | Arkansas | Little Rock | 280 | $57,240 | 0.4 | | California | Bakersfield | 110 | | 0.2 | | California | Chico | 40 | $43,900 | 0.3 | | California | Fresno | 230 | $52,820 | 0.4 | | California | Modesto | 160 | $58,120 | 0.5 | | California | Napa | 60 | $74,750 | 0.6 | | California | Oakland | 2,110 | $76,380 | 1.1 | | California | Oxnard | 600 | $61,980 | 1.1 | | California | Riverside | 1,070 | $56,190 | 0.4 | | California | Sacramento | 1,320 | $55,370 | 0.8 | | California | Salinas | 90 | $52,000 | 0.3 | | California | San Diego | 2,490 | $70,990 | 1 | | California | San Francisco | 4,500 | $83,590 | 2.4 | | California | San Jose | 5,170 | $100,010 | 3 | | California | San Luis Obispo | 80 | $54,910 | 0.5 | | California | Santa Ana | 3,770 | $64,030 | 1.3 | | California | Santa Barbara | 320 | $75,720 | 1.1 | | California | Santa Cruz | 110 | $69,880 | 0.7 | | California | Santa Rosa | 240 | $53,820 | 0.7 | | California | Stockton | 180 | $66,940 | 0.5 | | California | Vallejo | 100 | $63,960 | 0.5 | | California | Visalia | 40 | $46,370 | 0.2 | | Connecticut | Bridgeport | 1,430 | $76,540 | 1.8 | | Connecticut | Danbury | 100 | $60,640 | 0.8 | | Connecticut | Hartford | 770 | $62,600 | 0.7 | | Connecticut | New Haven | 390 | $57,410 | 0.8 | | Connecticut | Norwich | 140 | | 0.6 | | Delaware | Dover | 60 | $41,290 | 0.7 | | Delaware | Wilmington | 1,760 | $75,560 | 2.9 | | District of Columbia | Washington | 9,680 | $74,950 | 2.2 | | Florida | Cape Coral | 60 | $62,130 | 0.2 | | Florida | Deltona | 70 | $41,040 | 0.3 | | Florida | Fort Lauderdale | 940 | $54,830 | 0.7 | | Florida | Fort Walton Beach | 40 | $38,040 | 0.3 | | Florida | Jacksonville | 990 | $55,580 | 0.9 | | Florida | Lakeland | 60 | $67,030 | 0.2 | | Florida | Miami | 900 | $66,070 | 0.5 | | Florida | Naples | 70 | $51,680 | 0.3 | | Florida | Ocala | 40 | $61,400 | 0.2 | | Florida | Orlando | 650 | $54,840 | 0.3 | | Florida | Palm Bay | 140 | $53,070 | 0.4 | | Florida | Panama City | 50 | $50,140 | 0.4 | | Florida | Sarasota | 140 | $72,190 | 0.3 | | Florida | Tallahassee | 130 | $58,150 | 0.4 | | Florida | Tampa | 1,330 | $58,130 | 0.6 | | Florida | West Palm Beach | 510 | $65,500 | 0.5 | | Georgia | Athens | 40 | $37,280 | 0.3 | | Georgia | Atlanta | 5,180 | $61,690 | 1.2 | | Georgia | Augusta | 70 | $42,070 | 0.2 | | Georgia | Columbus | 100 | $56,970 | 0.5 | | Georgia | Dalton | 60 | $52,900 | 0.5 | | Georgia | Gainesville | 40 | $62,810 | 0.3 | | Georgia | Macon | 70 | $43,530 | 0.4 | | Georgia | Savannah | 80 | $51,990 | 0.3 | | Hawaii | Honolulu | 220 | $59,190 | 0.3 | | Idaho | Boise | 310 | $65,230 | 0.6 | | Idaho | Coeur Dalene | 90 | $56,000 | 1 | | Illinois | Bloomington | 130 | $70,850 | 1.1 | | Illinois | Champaign | 180 | $51,470 | 1.1 | | Illinois | Chicago | 11,520 | $61,540 | 1.6 | | Illinois | Decatur | 190 | $72,320 | 2.5 | | Illinois | Peoria | 210 | $58,820 | 0.7 | | Illinois | Rockford | 260 | $52,250 | 1 | | Illinois | Springfield | 310 | $58,740 | 1.7 | | Indiana | Bloomington | 40 | $57,950 | 0.3 | | Indiana | Evansville | 100 | $51,080 | 0.3 | | Indiana | Fort Wayne | 240 | $46,590 | 0.6 | | Indiana | Gary | 120 | $52,710 | 0.2 | | Indiana | Indianapolis | 940 | $59,260 | 0.6 | | Indiana | Kokomo | 30 | $74,640 | 0.5 | | Indiana | Lafayette | 50 | $52,420 | 0.4 | | Indiana | Muncie | 40 | $53,140 | 0.5 | | Indiana | South Bend | 50 | $59,810 | 0.2 | | Indiana | Terre Haute | 40 | $53,360 | 0.3 | | Iowa | Ames | 30 | $54,400 | 0.5 | | Iowa | Cedar Rapids | 310 | $66,810 | 1.3 | | Iowa | Davenport | 250 | $52,080 | 0.8 | | Iowa | Des Moines | 890 | $55,510 | 1.5 | | Iowa | Dubuque | 60 | $44,710 | 0.7 | | Iowa | Iowa City | 70 | $54,400 | 0.6 | | Iowa | Sioux City | 70 | $59,620 | 0.6 | | Iowa | Waterloo | 100 | $42,530 | 0.7 | | Kansas | Lawrence | 60 | | 0.8 | | Kansas | Topeka | 210 | $60,660 | 1.1 | | Kansas | Wichita | 540 | $52,760 | 1 | | Kentucky | Lexington | 150 | $60,330 | 0.3 | | Kentucky | Louisville | 580 | $68,530 | 0.5 | | Louisiana | Baton Rouge | 150 | $49,460 | 0.2 | | Louisiana | Lafayette | 70 | $50,950 | 0.3 | | Louisiana | New Orleans | 280 | $43,430 | 0.3 | | Louisiana | Shreveport | 30 | $41,400 | 0.1 | | Maine | Portland | 100 | $58,380 | 0.3 | | Maryland | Baltimore | 2,320 | $68,200 | 1 | | Maryland | Bethesda | 2,180 | $64,880 | 2.1 | | Maryland | Hagerstown | 40 | $65,210 | 0.2 | | Maryland | Salisbury | 50 | $78,530 | 0.6 | | Massachusetts | Barnstable Town | 130 | $48,750 | 0.8 | | Massachusetts | Boston | 6,800 | $75,310 | 2.1 | | Massachusetts | Brockton | 140 | $66,500 | 0.9 | | Massachusetts | Framingham | 1,050 | $81,910 | 3.6 | | Massachusetts | Haverhill | 120 | $65,640 | 0.9 | | Massachusetts | Lawrence | 80 | $74,360 | 0.9 | | Massachusetts | Leominster | 50 | $49,370 | 0.6 | | Massachusetts | Lowell | 390 | $81,700 | 1.8 | | Massachusetts | New Bedford | 60 | $49,010 | 0.6 | | Massachusetts | Pittsfield | 50 | $44,440 | 1 | | Massachusetts | Springfield | 280 | $61,250 | 0.5 | | Massachusetts | Taunton | 40 | $68,390 | 0.5 | | Massachusetts | Worcester | 460 | $71,860 | 1 | | Michigan | Ann Arbor | 340 | $56,040 | 1.2 | | Michigan | Battle Creek | 50 | $61,300 | 0.6 | | Michigan | Detroit | 1,340 | $79,940 | 1 | | Michigan | Flint | 120 | $67,540 | 0.5 | | Michigan | Grand Rapids | 500 | $63,970 | 0.7 | | Michigan | Holland | 130 | $64,610 | 0.7 | | Michigan | Kalamazoo | 130 | $54,080 | 0.5 | | Michigan | Lansing | 250 | $64,570 | 0.7 | | Michigan | Muskegon | 40 | $49,410 | 0.4 | | Michigan | Niles | 160 | $73,460 | 1.6 | | Michigan | Saginaw | 40 | $61,770 | 0.3 | | Michigan | Warren | 2,690 | $71,940 | 1.2 | | Minnesota | Duluth | 80 | $56,440 | 0.4 | | Minnesota | Minneapolis | 6,740 | $74,190 | 2 | | Minnesota | Rochester | 110 | $83,680 | 0.7 | | Minnesota | St Cloud | 100 | $66,330 | 0.6 | | Mississippi | Gulfport | 60 | | 0.3 | | Mississippi | Jackson | 100 | $61,770 | 0.2 | | Missouri | Columbia | 40 | $41,440 | 0.3 | | Missouri | Joplin | 40 | $64,850 | 0.3 | | Missouri | Kansas City | 1,970 | $62,520 | 1 | | Missouri | Springfield | 180 | $39,270 | 0.5 | | Missouri | St Joseph | 40 | $65,010 | 0.5 | | Missouri | St Louis | 2,390 | $62,370 | 0.9 | | Montana | Billings | 70 | $53,350 | 0.5 | | Nebraska | Lincoln | 310 | $51,810 | 1.1 | | Nebraska | Omaha | 1,280 | $64,680 | 1.5 | | Nevada | Las Vegas | 630 | $56,150 | 0.4 | | Nevada | Reno | 140 | $55,650 | 0.4 | | New Hampshire | Manchester | 90 | $67,730 | 0.5 | | New Hampshire | Nashua | 120 | $63,800 | 0.5 | | New Hampshire | Portsmouth | 100 | $58,480 | 1.1 | | New Hampshire | Rochester | 50 | $58,190 | 0.5 | | New Jersey | Camden | 520 | $66,050 | 0.5 | | New Jersey | Edison | 1,880 | $73,520 | 1 | | New Jersey | Newark | 1,620 | $82,230 | 0.9 | | New Jersey | Trenton | 470 | $66,090 | 1.2 | | New Mexico | Albuquerque | 280 | $58,100 | 0.4 | | New Mexico | Santa Fe | 40 | $42,960 | 0.4 | | New York | Albany | 850 | $61,360 | 1.1 | | New York | Binghamton | 160 | $70,760 | 0.9 | | New York | Buffalo | 920 | $61,780 | 0.9 | | New York | Elmira | 30 | $62,330 | 0.5 | | New York | Ithaca | 60 | $51,150 | 0.9 | | New York | Kingston | 60 | $47,170 | 0.6 | | New York | Nassau | 3,130 | $77,840 | 1.3 | | New York | New York | 18,760 | $73,400 | 2 | | New York | Poughkeepsie | 230 | $70,210 | 0.5 | | New York | Rochester | 1,190 | $67,710 | 1.3 | | New York | Syracuse | 500 | $56,310 | 0.9 | | New York | Utica | 100 | $60,240 | 0.4 | | North Carolina | Charlotte | 1,280 | $61,510 | 0.8 | | North Carolina | Durham | 690 | $86,570 | 1.4 | | North Carolina | Greensboro | 520 | $53,290 | 0.8 | | North Carolina | Greenville | 50 | $52,920 | 0.4 | | North Carolina | Hickory | 170 | $66,800 | 0.6 | | North Carolina | Raleigh | 1,080 | $63,720 | 1.1 | | North Carolina | Wilmington | 80 | $58,050 | 0.3 | | North Carolina | Winston Salem | 360 | $63,840 | 0.9 | | North Dakota | Fargo | 130 | $61,100 | 0.6 | | Ohio | Akron | 600 | $64,280 | 1 | | Ohio | Canton | 150 | $60,400 | 0.5 | | Ohio | Cincinnati | 2,400 | $63,280 | 1.2 | | Ohio | Cleveland | 1,900 | $65,580 | 1 | | Ohio | Columbus | 1,820 | $66,730 | 1 | | Ohio | Dayton | 700 | $57,100 | 1 | | Ohio | Toledo | 410 | $58,130 | 0.7 | | Ohio | Youngstown | 150 | $53,600 | 0.4 | | Oklahoma | Oklahoma City | 820 | $44,260 | 0.8 | | Oklahoma | Tulsa | 670 | $53,810 | 0.8 | | Oregon | Eugene | 40 | $49,860 | 0.2 | | Oregon | Medford | 30 | $62,920 | 0.2 | | Oregon | Portland | 1,570 | $72,710 | 0.8 | | Pennsylvania | Allentown | 560 | $59,220 | 0.9 | | Pennsylvania | Altoona | 60 | $53,760 | 0.6 | | Pennsylvania | Erie | 130 | $53,410 | 0.6 | | Pennsylvania | Harrisburg | 750 | $48,990 | 1.3 | | Pennsylvania | Johnstown | 80 | $52,690 | 0.9 | | Pennsylvania | Lancaster | 420 | $56,430 | 1 | | Pennsylvania | Lebanon | 30 | $50,950 | 0.4 | | Pennsylvania | Philadelphia | 6,320 | $61,050 | 1.8 | | Pennsylvania | Pittsburgh | 2,640 | $53,690 | 1.2 | | Pennsylvania | Reading | 220 | $50,160 | 0.8 | | Pennsylvania | Scranton | 290 | $49,420 | 0.6 | | Pennsylvania | State College | 130 | $70,470 | 1.4 | | Pennsylvania | York | 220 | $50,210 | 0.7 | | Rhode Island | Providence | 360 | $57,010 | 0.3 | | South Carolina | Charleston | 180 | $54,500 | 0.3 | | South Carolina | Columbia | 210 | $56,920 | 0.3 | | South Carolina | Florence | 30 | $48,260 | 0.2 | | South Carolina | Greenville | 580 | $65,160 | 1 | | South Carolina | Myrtle Beach | 200 | $28,480 | 1 | | South Carolina | Spartanburg | 60 | $91,130 | 0.3 | | South Dakota | Sioux Falls | 100 | $49,280 | 0.4 | | Tennessee | Chattanooga | 90 | $55,150 | 0.2 | | Tennessee | Clarksville | 40 | $47,850 | 0.3 | | Tennessee | Knoxville | 250 | $46,190 | 0.4 | | Tennessee | Nashville | 580 | $52,610 | 0.4 | | Texas | Abilene | 30 | $62,300 | 0.3 | | Texas | Amarillo | 130 | $48,400 | 0.8 | | Texas | Austin | 2,440 | $82,200 | 1.7 | | Texas | Beaumont | 80 | $62,370 | 0.3 | | Texas | Brownsville | 40 | $54,260 | 0.2 | | Texas | College Station | 40 | $36,370 | 0.3 | | Texas | Corpus Christi | 110 | $50,150 | 0.4 | | Texas | Dallas | 5,440 | $73,520 | 1.4 | | Texas | El Paso | 340 | $41,050 | 0.7 | | Texas | Fort Worth | 1,470 | $56,040 | 0.9 | | Texas | Houston | 4,510 | $71,430 | 0.9 | | Texas | Laredo | 60 | $49,640 | 0.4 | | Texas | Longview | 90 | $55,330 | 0.6 | | Texas | Lubbock | 150 | $50,650 | 0.7 | | Texas | Mcallen | 90 | $43,340 | 0.2 | | Texas | Midland | 40 | $56,390 | 0.4 | | Texas | Odessa | 50 | $56,380 | 0.5 | | Texas | San Angelo | 30 | $41,930 | 0.5 | | Texas | San Antonio | 1,200 | $64,230 | 0.8 | | Texas | Sherman | 30 | $45,940 | 0.5 | | Texas | Tyler | 90 | $44,430 | 0.6 | | Texas | Waco | 260 | $75,120 | 1.6 | | Utah | Ogden | 140 | $44,920 | 0.4 | | Utah | Provo | 280 | $55,020 | 1 | | Utah | Salt Lake City | 860 | $58,680 | 0.7 | | Utah | St George | 50 | $50,030 | 0.6 | | Vermont | Burlington | 410 | $49,600 | 2.2 | | Virginia | Blacksburg | 150 | $63,070 | 1.5 | | Virginia | Charlottesville | 300 | $48,920 | 1.9 | | Virginia | Harrisonburg | 100 | $40,510 | 1.1 | | Virginia | Lynchburg | 150 | $44,490 | 0.9 | | Virginia | Richmond | 1,590 | $58,510 | 1.4 | | Virginia | Roanoke | 160 | $47,220 | 0.6 | | Virginia | Virginia Beach | 920 | $51,850 | 0.7 | | Virginia | Winchester | 60 | $57,270 | 0.7 | | Washington | Bellingham | 120 | $51,410 | 0.9 | | Washington | Bremerton | 50 | $53,800 | 0.4 | | Washington | Kennewick | 40 | $55,860 | 0.3 | | Washington | Olympia | 80 | $59,390 | 0.5 | | Washington | Seattle | 7,230 | $90,750 | 2.7 | | Washington | Spokane | 290 | $53,800 | 0.8 | | Washington | Tacoma | 330 | $70,980 | 0.7 | | Washington | Yakima | 40 | $60,040 | 0.3 | | West Virginia | Charleston | 40 | $45,560 | 0.2 | | West Virginia | Huntington | 30 | $41,790 | 0.2 | | West Virginia | Wheeling | 70 | $41,220 | 0.7 | | Wisconsin | Appleton | 100 | $60,210 | 0.5 | | Wisconsin | Eau Claire | 60 | $46,320 | 0.5 | | Wisconsin | Green Bay | 140 | $53,640 | 0.5 | | Wisconsin | Madison | 620 | $64,750 | 1 | | Wisconsin | Milwaukee | 1,340 | $72,350 | 0.8 | | Wisconsin | Oshkosh | 190 | $60,670 | 1.3 | | Wisconsin | Racine | 220 | $64,960 | 1.7 | | Wisconsin | Sheboygan | 40 | $65,350 | 0.4 | | Wisconsin | Wausau | 80 | $56,680 | 0.7 | | Wyoming | Cheyenne | 70 | $43,750 | 1 |
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